ASU-UA rivalry football game is focus of fundraising for groundbreaking TGen-led concussion study
Phoenix Mayor Greg Stanton today proclaimed Wednesday, Nov. 26, as TGen “Get Your Jersey On” Day in support of a groundbreaking sports concussion study led by the Translational Genomics Research Institute (TGen).
In anticipation of Arizona’s biggest rivalry football game of the year, TGen invites businesses, schools and other organizations throughout the state to join TGen’s “Get Your Jersey On” campaign, and allow their employees to wear their favorite sports jersey or t-shirt to work or school on Wednesday, Nov. 26 — the day before Thanksgiving.
The day was selected in anticipation of the 88th Duel in the Desert, pitting the Arizona State University Sun Devils against the University of Arizona Wildcats onNov. 28 in Tucson, which could decide which team (both with records of 9-2) goes to the PAC-12 Championship.
Among those already participating Nov. 26 in Get Your Jersey On day are the Phoenix and Tucson offices of CBRE, a nationwide commercial real estate firm, and HealthSouth Scottsdale Rehabilitation Hospital.
TGen encourages participants to make small donations of $10 towards TGen’s groundbreaking concussion research, which consists of ASU student-athletes voluntarily wearing sensors in their helmets to measure the number, location, duration, direction and force of impacts during practices and games.
These measurements, combined with biological tests, could result in the discovery of a biomarker — a measurable change in the athlete’s genetic makeup — that would objectively indicate when a player is too hurt to take the field, or when they are fit enough to re-enter the game.
TGen’s multi-year study is in conjunction with Riddell — the industry leader in football helmet technology and innovation — Barrow Neurological Institute and A.T. Still University. The study could help protect the health of student athletes by replacing subjective examinations players currently undergo on the sidelines after a serious hit with a definitive genomics-based test.
Hundreds of Chandler’s Kyrene de las Brisas Elementary School students and teachers and Arizona employees of Bank of America Merrill Lynch already have participated in Get Your Jersey On events earlier this fall. Additional Get Your Jersey On events are anticipated surrounding the inaugural NCAA college football playoffs in late December and early January, as well as the Jan. 25 NFL Pro Bowl and Feb. 1Super Bowl, both being played at University of Phoenix Stadium in Glendale.
Mayor Stanton’s proclamation reads, in part:
“The schools (ASU and UA) have amassed a significant presence in downtown Phoenix, providing new educational opportunities and driving creativity, culture, business development and jobs. TGen is encouraging all alumni to wear their maroon and gold or red and blue in support of the research — and the fun nature of the rivalry.
“Participating organizations are not only showing team spirit — they’re also contributing to TGen’s concussion research with small donations.
“NOW, THEREFORE, I, GREG STANTON, Mayor of the City of Phoenix, Arizona, do hereby proclaim November 26, 2014, as TGEN “GET YOUR JERSEY ON” DAY and ask each resident on this twenty-sixth day of November, in the year two thousand fourteen to wear their favorite sports jerseys to help raise awareness and funds for TGen’s ongoing concussion research.”
Dean Ballard, TGen Foundation Assistant Director of Development, said: “TGen is thrilled that Mayor Stanton has issued this proclamation. He is helping us shine a bright light on this important research. We welcome additional businesses and organizations across Arizona to Get Their Jersey On in support of this study, which will help protect athletes in any sport now, and in the future.”
ASU and UA annually vie for the coveted Territorial Cup, the nation’s oldest rivalry trophy in college football. It dates to 1899 — 13 years before Arizona became a state — when Arizona’s two largest institutions of higher learning first met on the gridiron. The Wildcats lead the series 47-39, with one tie.
Translational Genomics Research Institute (TGen) is a Phoenix, Arizona-based non-profit organization dedicated to conducting groundbreaking research with life changing results. TGen is focused on helping patients with cancer, neurological disorders and diabetes, through cutting edge translational research (the process of rapidly moving research towards patient benefit). TGen physicians and scientists work to unravel the genetic components of both common and rare complex diseases in adults and children. Working with collaborators in the scientific and medical communities literally worldwide, TGen makes a substantial contribution to help our patients through efficiency and effectiveness of the translational process. For more information, visit: www.tgen.org.